Role: landscape consultant
A rooftop in Hell's Kitchen was transformed for a week long series of promotional events for BMW's Mini Cooper line of cars. Working as the landscape consultant for HWKN, Heavy Meadow was charged with finding a tree that lemons could be reattached to every night for the bar. The design solution was to use Shepherd's Hooks, found at craft supply stores and usually used for making jewelry. A lemon could easily slip onto it and be held in place by the curvature of the metal.